{"product_id":"sony-alpha-a7-iv-28-70mm-lens-kit","title":"Sony Alpha a7 IV Mirrorless Digital Camera Kit  with 28-70mm Lens Kit","description":"\u003cp\u003eThe Sony Alpha a7 IV combines an approximately 33MP effective full-frame sensor with advanced photo and video capabilities. Supplied with a 28-70mm lens, this mirrorless camera kit offers subject eye autofocus, 10-bit 4K recording, in-body stabilization, and USB live streaming for photography and content creation.\u003c\/p\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003ctable style=\"width:100%; border-collapse:collapse; margin:16px 0; text-align:left;\"\u003e\u003ctbody\u003e\n\u003ctr\u003e\n\u003cth style=\"width:32%; padding:12px; border:1px solid #ddd; text-align:left; vertical-align:top;\"\u003eSpecification\u003c\/th\u003e\n\u003cth style=\"padding:12px; border:1px solid #ddd; text-align:left; vertical-align:top;\"\u003eDetails\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eBrand \/ Model\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eSony Alpha a7 IV\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eCamera type\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eFull-frame mirrorless digital camera\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eSensor \/ Resolution\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eExmor R™ back-illuminated CMOS; approximately 33MP effective\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eProcessor\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eBIONZ XR™; described as 8× more powerful compared with the Alpha 7 III processor\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eIncluded lens\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003e28-70mm; exact lens model and aperture not specified in supplied information\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eVideo recording\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eUp to 4K 60p, 10-bit 4:2:2. 4K 60p\/50p available in Super 35mm mode only\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eFull-frame video\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003e4K 24p\/25p and 30p; full-frame 4K 30p with 7K oversampling and no pixel binning\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eVideo resolutions\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003e4K QFHD: 3840 × 2160; 7K: 7032 × 3958\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eEye autofocus\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eReal-time Eye AF for humans, animals and birds in photos and movies; accuracy varies by subject and situation\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eAF measurement points\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003e759 for still images; number used varies by shooting mode\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eContinuous shooting\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eUp to 10 fps in Hi+ or 8 fps in Hi. Speed reduced with lossless or uncompressed RAW\/RAW+JPEG; camera settings and Sony test conditions apply\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eProfiles \/ Creative Looks\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eS-Cinetone, S-Log3, HLG; 10 Creative Look presets\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eMaximum stated ISO\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003e204800\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eDynamic range\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003e15 stops for stills; 15+ stops for movies under Sony test conditions\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eStabilization\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003e5-axis in-body stabilization; Active Mode for handheld movies, subject to restrictions below\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eMovie focus tools\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eFocus Map, Breathing Compensation and AF Assist; compatibility restrictions apply\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eUSB live streaming\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eUVC\/UAC with internal recording; compatible operating system required\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eStreaming formats\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003e4K 15p\/12.5p; Full HD 60p\/50p or 30p\/25p; HD720 30p\/25p\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eXAVC HS codec\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eMPEG-H HEVC\/H.265; compatible editing software required\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eDigital audio\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eAvailable with a compatible digital Multi Interface Shoe microphone\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eUSB charging \/ Power delivery\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eUSB Type-C only; battery must be installed. Supplied USB PD output specification: 9V\/3A; not all USB PD devices are guaranteed compatible\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd; vertical-align:top;\"\u003eSoftware\u003c\/td\u003e\n\u003ctd style=\"padding:12px; border:1px solid #ddd;\"\u003eFree Imaging Edge Desktop and Mobile downloads. Supplied requirements: Mobile 7.6 or later; Desktop Remote\/Viewer\/Edit 3.2 or later. Model compatibility varies\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\u003c\/table\u003e\u003ch3\u003eCompatibility and operating notes\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eBreathing Compensation may slightly change angle of view and image quality. It requires a supported lens and is unavailable for stills, 120p\/100p movies or S\u0026amp;Q recording at 120p\/100p.\u003c\/li\u003e\n\u003cli\u003eFocus Map is unavailable for stills, Focus Magnifier, digital zoom, USB streaming, no lens attached, A-mount lenses or SEL16F28. Use the latest firmware for other lenses.\u003c\/li\u003e\n\u003cli\u003eAF Assist is unavailable with SELP1650, SEL18200LE or A-mount lenses.\u003c\/li\u003e\n\u003cli\u003eActive Mode introduces a slight crop and is unavailable at 120\/100 fps. Standard stabilization is recommended for focal lengths of 200mm or longer. Effectiveness varies with conditions.\u003c\/li\u003e\n\u003cli\u003eUSB streaming requires a UVC\/UAC-compatible computer or smartphone operating system. Smartphone compatibility depends on the manufacturer's specifications.\u003c\/li\u003e\n\u003cli\u003eSony's supplied streaming note lists Xperia Pro, Xperia 1 II, Xperia 1 III, Xperia 5 II and Xperia 5 III with current firmware and Android 11 or later as tested as of October 2021; this is not a current exhaustive compatibility list.\u003c\/li\u003e\n\u003cli\u003eWith an Xperia smartphone connected through USB Type-C using a USB 3.0 cable, audio is unavailable at 1920 × 1080 or higher; audio is available at HD720. A USB 2.0 connection through USB Type-C or Multi\/Micro USB limits resolution to 1280 × 720.\u003c\/li\u003e\n\u003cli\u003eThe battery can drain even with USB power connected, depending on the adaptor and operating conditions. The internal battery is not charged while the camera is on and in use.\u003c\/li\u003e\n\u003cli\u003eThe supplied camera notes do not guarantee complete dust or moisture protection.\u003c\/li\u003e\n\u003cli\u003e5GHz communication may be restricted in some countries or regions.\u003c\/li\u003e\n\u003cli\u003eTouch Operation must first be enabled through the menu.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Cameras Africa","offers":[{"title":"Default Title","offer_id":48963739189366,"sku":null,"price":4600000.0,"currency_code":"RWF","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0706\/9984\/3702\/files\/Alpha_7_IV_-_page2.png?v=1791303048","url":"https:\/\/rootsrwanda.rw\/products\/sony-alpha-a7-iv-28-70mm-lens-kit","provider":"Roots Rwanda Online Store","version":"1.0","type":"link"}